Blog

Why You Should Manually Test Your App Or Website On Old Devices20201104120001

Why You Should Manually Test Your App Or Website On Old Devices

Dan BerryNovember 4, 2020
Take nothing for granted It’s a common misconception that testing brings the best return on investment when it’s confined to the latest and greatest device and browser versions. For example, conventio...
Why Push-And-Pray Is A Risky Strategy In Today’s Attention Economy20201030120029

Why Push-And-Pray Is A Risky Strategy In Today’s Attention Economy

Dan BerryOctober 30, 2020
What’s the worst that can happen? As the rate of change accelerates, an agile release process has necessarily become the new normal. Unfortunately, the move from extended waterfall developments ...
Website Wars: GoCompare vs MoneySuperMarket vs Confused20201021120028

Website Wars: GoCompare vs MoneySuperMarket vs Confused

Dan BerryOctober 21, 2020
Covid-19 has changed our travel arrangements – and our car insurance options – substantially over the last few months. When lock-down began, the Association of British Insurers (ABI) provide...
Smash Your KPIs By Removing Functional And Usability Barriers To Conversion20201012120054

Smash Your KPIs By Removing Functional And Usability Barriers To Conversion

Rachel WilsonOctober 12, 2020
Why your existing conversion rate optimisation strategy isn’t helping you to meet your KPIs Conversion rate optimisation (CRO) is a hot topic. Ecommerce teams try everything to increase their co...
Website Wars: PrettyLittleThing vs Missguided vs ASOS vs Boohoo20200930120010

Website Wars: PrettyLittleThing vs Missguided vs ASOS vs Boohoo

Dan BerrySeptember 30, 2020
Covid-19 has had a significant impact on the world of fashion. In the US, clothing and accessories sales are down by more than 62% in physical stores, compared to last year’s figures. Within Europe, c...
Outsourcing Website & App Testing: What’s The Point?20200916120030

Outsourcing Website & App Testing: What’s The Point?

Dan BerrySeptember 16, 2020
Outsourcing the testing of your website or app can seem a big step. Here are some of the queries that frequently arise in our initial discussions with prospective users of our services, along with our...
The Business Case For Digivante Convert20200907120008

The Business Case For Digivante Convert

Conor WhelanSeptember 7, 2020
Clear the fog  If glitches on your ecommerce website remain undetected, unreported and unaddressed, the knock-on effect on sales and revenues can be huge – and you may be blissfully unaware that ...
Website Wars: Lastminute vs Onthebeach vs Booking.com20200827120014

Website Wars: Lastminute vs Onthebeach vs Booking.com

Dan BerryAugust 27, 2020
The travel industry is one of the worst hit by the Covid-19 crisis, with job losses predicted to reach more than 100 million this year. This is a sad but not surprising statistic, as the travel and to...
The Business Case For Exploratory Testing20200819120022

The Business Case For Exploratory Testing

Conor WhelanAugust 19, 2020
Free-range testing for healthier apps and websites The highly competitive app market doesn’t take any prisoners. Your app (or website) must meet, and ideally exceed, users’ expectations if it is to ea...
Finally, Some Good News For The Travel Industry?20200813120047

Finally, Some Good News For The Travel Industry?

Dan BerryAugust 13, 2020
The Covid-19 crisis has hit the tourism and travel industry hard. In a recent report, the UK’s Institute of Fiscal Studies states: “Tourism and leisure (excluding air travel) stands out in being one o...