Whether you are focused on conversion rates or revenue, updated and frequently tested accessibility features improve the overall performance of your site
WHAT IS ACCESSIBILITY TESTING?
Accessibility testing uncovers all of the issues that are preventing or discouraging disabled users who might require accessible features when using or purchasing from your site.
But it’s not just your users you need to cater for, you also need to be legally compliant with the WCAG 2.1 guidelines, in order to avoid a costly and potentially damaging lawsuit.
Colour contrast, screen reader capability, keyboard navigation, call-to-action identification and captions are all outlined in the WCAG 2.1 guidelines and your site must meet these baseline requirements for it to be legally accessible. Failure to do so can result in a lawsuit.
WHY DO YOU NEED ACCESSIBILITY TESTING?
In our lifetime, almost 70% of us will require additional website features and as a successful digital business, you should ensure your site is accessible to everyone. With the internet now being a primary source of information, entertainment and communication across the world, and with up to 21% of adults requiring accessibility features right now, it’s vital not to underestimate the importance of an accessible website.
But that’s not the only reason. Data shows that businesses lose £2 billion per year due to ignoring the needs of users with different requirements. And £11.5 billion is lost annually as users click away from sites which are inaccessible, with the minimum online shopping spending power of these people being £16 billion.
UNDERSTANDING DIGIVANTE'S TESTING PROCESS
Depending on your ultimate business goals, our consultants and delivery teams guide you through the 5 – 7 core steps in our fully managed and triaged process of testing:
HOW WE HELP
Using our accessibility testing service, you’ll get access to our team of accessibility trained testers who will work to WCAG AA 2.1 standards to ensure your websites and mobile application are inclusive.
Analyse site–crowd regression execution
Scripted automation to find consistent passes
Repeat until only non-passes remain