Blog
Finding the unknowns: Why regression testing alone isn’t enough in ecommerce QA
Most ecommerce teams recognise the pattern... A release has been through regression, key journeys work, and nothing looks obviously broken. And yet, once it reaches production, something doesn’t land quite as expected. Conversion dips, users hesitate, or a journey behaves unpredictably on certain devices or under certain conditions. This tension was the focus of ...
The new reality of software speed and quality
AI-enabled development, low-code platforms and leaner delivery teams are reshaping how software gets built. But they’re also quietly reshaping where things break, and how often. In theory, these trends promise faster releases, lower costs, and greater flexibility. In practice, they’ve introduced a new kind of digital risk: issues that don’t crash systems, but quietly ...
How ecommerce is changing in 2026 and what it means for digital testing
Ecommerce no longer starts where brands expect it to Online shopping rarely begins on a homepage anymore. For many users, the first interaction with a brand now happens inside an AI response, a short-form video, or a social feed. By the time someone reaches a website or app, they are often already mid-decision. They ...
Walmart’s leap into AI shopping is a wake-up call for ecommerce leaders
Some retail announcements feel like hype. This one isn’t. Walmart has just become the first major retailer to let people shop directly inside ChatGPT using something called Instant Checkout. No website, no app, no basket page, just a chat. If you’re in the Walmart-enabled experience, ChatGPT will show you a selection of clearly labelled ...
Marketplace shift changing everything for digital quality in ecommerce
As marketplaces surge, testing can’t just be “did it work” anymore, it has to be “does it work for the real user in the real world.” Brands once focused on their own website are now trading through big platforms, third-party inventories, multi-seller checkouts, wallets, in-store pick-up and every device under the sun. That means ...
Are content updates putting your Black Friday at risk?
With Black Friday just around the corner, you’re likely wrapping up a code freeze to secure your website’s functionality for peak traffic. But with your content and marketing teams actively making product, discount, and promotional updates on the front end, are you confident your ecommerce site can deliver a seamless customer experience? Why content ...
